Post by account_disabled on Dec 7, 2023 4:26:20 GMT
They must now maintain communication so that they become a reference for others and help convince them faster. You have to take care of that client so that he or she is not forgotten. In a campaign where demand is going to be generated, it must be understood that you cannot jump to conversion immediately because the market, the audience, are not ready. Messages in the process of generating demand The message that must be articulated in the three phases of a demand generation campaign varies. It is a message that is evolving, here are some examples Awareness “Have you thought about this problem.
Have you thought about how nice it would be to not have this problem?” “Have you thought about what you have to face if you don't solve this problem?” Consideration “Do we have a solution to solve this problem?” “Our solution to this problem has great advantages” “the benefits we offer with Digital Marketing Service our solution to this problem are…” “If you are interested in solving this problem, we can help you” Conversion “We would be happy to talk so you can know how we solve the problem” “Call us and without obligation, we will talk about our solution to the problem” “solving this problem is very accessible, here is our offer.
If we realize it, it is a journey, a path, an evolution that requires planning, content, correct selection of channels and strategic, slow and consistent execution. In this evolution, aimed at generating demand, the conversion comes in the last phase of the three that we have discussed. You cannot jump to the last phase without having gone through the first three. There is currently little demand In many sectors of the economy, demand has been contracting. It cannot be said that it is still a purely buyers' market since supply has also been scarce due to the problems in supply chains caused by the pandemic in many sectors.
Have you thought about how nice it would be to not have this problem?” “Have you thought about what you have to face if you don't solve this problem?” Consideration “Do we have a solution to solve this problem?” “Our solution to this problem has great advantages” “the benefits we offer with Digital Marketing Service our solution to this problem are…” “If you are interested in solving this problem, we can help you” Conversion “We would be happy to talk so you can know how we solve the problem” “Call us and without obligation, we will talk about our solution to the problem” “solving this problem is very accessible, here is our offer.
If we realize it, it is a journey, a path, an evolution that requires planning, content, correct selection of channels and strategic, slow and consistent execution. In this evolution, aimed at generating demand, the conversion comes in the last phase of the three that we have discussed. You cannot jump to the last phase without having gone through the first three. There is currently little demand In many sectors of the economy, demand has been contracting. It cannot be said that it is still a purely buyers' market since supply has also been scarce due to the problems in supply chains caused by the pandemic in many sectors.